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Marketing & Communication - Strategy & Plan Manager

Älmhult, Kronoberg County - Explore location Marketing & Communication Full Time

Job description

Company description

We are on an exciting journey in IKEA with many opportunities within our reach! We are taking a leap with Marketing & Communication in IKEA and this role is part of making that transformation come to life.

We are obsessed with making a difference for people, society and the planet, starting with people’s own home. We are eager to connect even more with everyone and build relationship. Do you have a visionary outlook together with a can-do attitude, with an extraordinary eye to see and convey new opportunities and business priorities to make things happen together with your many colleagues? At IKEA, together is the word we take pride in and it is rooted in our values and the way we want to do things. Are you a down to earth and result oriented person passionate about making a true difference for the many people? We are looking for you with the ability to lead complex and challenging assignments across the IKEA network across the globe and create real movement in business and people in a dynamic and changing environment? We are looking for the next Marketing and Communication Strategy and plan manager, a person who will start alongside with the current Strategy & plan manager with the ambition to step into the role within 6-12 months.

IKEA Marketing & Communication AB works with all marketing and communication functions across IKEA network to grow and position IKEA through one unique brand. IKEA Marketing & Communication AB. IMC defines, develops and makes common communication content and marketing and communication solutions (digital tolls and capabilities as examples).  The Strategy & Plan team translates business and IKEA concepts into strategy, directions, guidelines, and enablers to meet people and consumers the way they want. You play a key role in the IKEA network to agree on the global communication plan as an integrated part of IKEA business plan as well as the overall planning for Marketing & Communication deliverables to impactfully meet consumers.  

Job description

If we may say so, this is a chance you don’t want to miss! 

This role requires high skills of coaching and leadership leading the strategy and plan agenda together with team as well as leading across IKEA networks in close collaboration with retailers as a prerequisite for relevant content. It also requires deep skills within the marketing field that we are eager to enrich ourselves with!
In this role, we believe that you will:

  • Define, develop and lead the overall strategy and plan to enable world class marketing and communication
  • Be responsible to develop and govern the IKEA common communication plan as an integrated part of the IKEA Business plan
  • Be responsible in defining, planning and establishing the marketing and communication priorities built on close collaboration with the IKEA eco system
  • Be responsible to run cross organisational initiatives as well as putting the pre-conditions for execution in place
  • Contribute to the overall framework agreements within IKEA Network in relation to Marketing & Communication
  • Inspire for long-term changes and tangible deliverables.


You will  be successful in this role you if have a solid track record of defining and driving a strategic marketing agenda in a complex and global business environment. You are used to lead the way and known for your inclusive and excellent leadership working in a true team spirit. We believe you have a passion for life at home and home furnishing for developing business and people towards extraordinary goals. You are a strong entrepreneur, skilled communicator and have the ability to simplify complexity in order to improve business performance and constantly taking us towards new heights. You are a true networker, who builds strong and trustworthy relationships and feel confident in managing and leading cross-functional teams effectively. And of course - we believe you are a true believer in our vision to create a better everyday life for the many people!

More Information

Does this sound like your next challenge?

The position will be based in Älmhult, Sweden. We look forward to receiving your application in English as soon as you have decided that this could be something for you.

We really want to get to know you, so make sure you tell us why you would be a good fit for this role. The last day to send your application is September 22nd 2021

If you have any questions regarding the position, please contact Strategy & Plan manager Nathalie Ruter at or People & Culture manager Maria Fridh at If you have any questions regarding the recruitment process, please contact Recruiter Marie Sandman on +46 768545309